Self-Care Is Not a Cream

Natasha Israni
ILLUMINATION’S MIRROR
2 min readAug 24, 2023

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The author reflecting on self-image

A few months ago, as I flew back to New York from India, I got thinking about the buzzword that seemed to be everywhere, pervading the wellness and mindfulness communities especially.

“Self-care” — a phrase used copiously by writers, influencers, bloggers, and advertisers, mixed into reels, posts, and routines.

A term used to sell creams, massages, vacations, treatments, experiences, everything…

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Natasha Israni
ILLUMINATION’S MIRROR

Author. Journalist. Mind Otter. Creativity, mindset, writing tips, travel, growth mindset. Formerly at @reuterstv @timesnow @indiatoday @thetimesofindia